Consumer Awareness Materials: How Can a Roofing Contractor Afford to Waive My Deductible?

Help Homeowners Understand Deductible Waiving

As part of our Maximize Your Membership series, we're continuing to highlight the Consumer Awareness materials available exclusively to NTRCA members.

This week's featured resource is the "How Can a Roofing Contractor Afford to Waive My Deductible?" rack card.

For homeowners navigating an insurance claim, the promise of a waived deductible can sound like a great deal. For reputable roofing contractors, that can make an already difficult conversation even harder.

This rack card gives NTRCA members a simple resource to help explain why deductible waiving should be a red flag and what homeowners should consider when a contractor promises to cover that cost.

It walks consumers through some of the ways a contractor may try to make up the difference, including cutting costs on materials, workmanship, proper underlayment, or liability insurance. Rather than putting the burden on your team to explain everything during a sales conversation, the rack card gives homeowners clear, consumer-friendly information they can review and keep.

Put This Resource to Work

Keep a few rack cards with your sales materials to use during homeowner appointments, or leave one behind with prospective customers. They're an easy way to reinforce the value of hiring a reputable roofing contractor while helping homeowners make a more informed decision.

As an NTRCA member, you can order hundreds of these rack cards and pay only the cost of shipping. You can also pick them up for free at NTRCA Lunch & Learns or the Trade Show.

Take advantage of the resources included with your NTRCA membership and put them to work for your business.

Explore Consumer Awareness Materials here.

Have ideas for more consumer resources? Share them with Lindsay@ntrca.com.